{"product_id":"facing-the-other-way-the-story-of-4ad-paperback","title":"Facing the Other Way: The Story of 4ad - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eMartin Aston\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe first official account of the iconic record label.\u003c\/p\u003e\u003cp\u003eThis Mortal Coil, Birthday Party, Bauhaus, Cocteau Twins, Pixies, Throwing Muses, Breeders, Dead Can Dance, Lisa Germano, Kristin Hersh, Belly, Red House Painters.\u003c\/p\u003e\u003cp\u003eJust a handful of the bands and artists who started out recording for 4AD, a record label founded by Ivo Watts-Russell and Peter Kent in 1979, and which went on to be one of the most influential of the modern era. Combining the unique tastes of Watts-Russell and the striking design aesthetic of Vaughan Oliver, 4AD records were recognisable by their look as much their sound. In this comprehensive account concentrating on the label's first two decades (now updated with extensive new material 13 years after the paperback was first published), music journalist Martin Aston explores the fascinating story with unique access to all the key players and almost every artist who released a record on 4AD during that time, and to its notoriously reclusive founder. With a cover designed by Vaughan Oliver, this is an essential book for all 4AD fans and anyone who loved and loves the music of this period.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMartin Aston has been writing about and reviewing music since 1984. He has a particularly deep appreciation for the independent music scene. He is the author of the books \u003cem\u003ePulp\u003c\/em\u003e, \u003cem\u003eBjörkgraphy\u003c\/em\u003e and \u003cem\u003eBreaking Down the Walls of Heartache\u003c\/em\u003e.\u003c\/p\u003e\u003cp\u003eMartin has also written for a variety of publications including \u003cem\u003eMOJO\u003c\/em\u003e, \u003cem\u003eQ\u003c\/em\u003e, \u003cem\u003eGuardian\u003c\/em\u003e, \u003cem\u003eThe Times\u003c\/em\u003e, \u003cem\u003eAttitude\u003c\/em\u003e, \u003cem\u003eRadio Times\u003c\/em\u003e and BBC Music Online.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 688\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.74 x 9.19 x 6.05 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 09, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":45954860155078,"sku":"9780008804107","price":31.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/8085\/0374\/files\/Jim4DpQJj09780008804107.webp?v=1781719221","url":"https:\/\/paladinvinyl.com\/products\/facing-the-other-way-the-story-of-4ad-paperback","provider":"Paladin Vinyl","version":"1.0","type":"link"}